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Educationsmall business coaching

Business Coaching for Wedding Photographers

Creative business coaching for wedding photographers | Shaw Photo Co.


When we first launched our business 10 years ago, one of the things that helped us grow our business fast was our commitment to investing the education and never-ending improvement of fine-tuning our craft combined with a consistent curiosity on how to run a sustainable and successful business. We attended workshops, listened to podcasts, took courses, researched on the internet. We met up with photographers all over the nation to share strategies and ideas, and invested in mentors and coaches.

Somewhere around year 5 of running our business, we took a couple years off from any education. We turned off outside voices, turned inward and discovered where we truly wanted to take our business and life. We wanted to learn from ourselves and let our intuition guide our choices and success.

The of the most important decisions we have ever made for our business was investing outwards and turning inwards. For a while, we thought it had to be one or the other – learn from others, or listen to yourself. But we discovered there is a beauty in doing both. While we continue to invest outwardly- we continue to turn in and listen to and follow our own truth. Bottom line, there’s not one right success formula for every business, there’s only a right way for YOU.

Creative and Business Coaching for Photographers

In 2018, Christina launched a separate coaching site for photographers and creative entrepreneurs. Christina created it to help you find your voice, connect with yourself and your audience, and create a sustainable business. Aligned and Kind was created as an offspring of the creative and business coaching for photographers that Christina has offered for the past 7 years. This coaching allows you to uncover your deepest callings, connect with your purpose, and create a prosperous life!

You can learn more about Aligned + Kind here.